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SINCE 2020

Pinterest

Understanding needs of Pinners, creators and content partners

SERVICES

Video Surveys, Gauge Group Chat, Creative Testing, 1x1s

Products & Deliverables

Pinterest Predicts Annual Trend Report, Inclusive Search Tools, New Features & Initiatives

WHERE WE STARTED

We first met Pinterest in 2020, as they were setting out to become the safest, most positive, most inclusive place on the internet.

The team wanted to understand how to show up in key spaces and moments, and to get rapid feedback on new, barrier-breaking technologies.

WHAT WE'RE UP TO NOW

Today, we walk arm-in-arm with Pinterest at they develop industry-leading tools – the kind that helped the team surpass half a billion (billion!) monthly active users in 2024.

We test UI, product, messaging, creative, content and campaigns. 

HIGHLIGHTS

  • Annual work shaping the Pinterest Predicts report (check out the latest here, including a shout out to Gauge in the “A peek into our predictive process” section !)

  • Helping to develop Pinterest’s Hair Pattern tool, a Fast Company's 2022 World Changing Idea

  • Annual work shaping the Pinterest Predicts report (check out the latest here, including a shout out to Gauge in the “A peek into our predictive process” section !)


  • Helping to develop Pinterest’s Hair Pattern tool, a Fast Company's 2022 World Changing Idea

  • Annual work shaping the Pinterest Predicts report (check out the latest here, including a shout out to Gauge in the “A peek into our predictive process” section !)


  • Helping to develop Pinterest’s Hair Pattern tool, a Fast Company's 2022 World Changing Idea

Reach Out and Connect

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"Unlike anything else in the industry."

Lauryl Schraedly

Former Global Head of Consumer Insights at Snapchat, as quoted in the Washington Post